Repro Parts does business at 881 Industrial Drive. There, the company specializes in component customization, prototype production, and assembly manufacturing. When the management team decided it was time to boost the visibility of its corporate persona, it connected with our sign shop to assist with a 3D letter building sign in Elmhurst, IL.
Eye-Grabbing Signage Design Boosts Corporate Visibility
When discussing the signage with Repro Parts, we learned that they wanted to be highly visible in their location while staying true to their online persona. Our technicians went to work by undertaking a site survey. They took measurements and noted the distance between the facade and the street. Next, our graphic artist worked with these details to design a product suited for this location.
We used durable acrylic to cut the three-dimensional letters and logo pieces. Our technicians painted these elements in vibrant brand colors. The lettering itself is white, which immediately catches the attention of anyone driving past the property. We placed the paint on the back of the transparent material for the red, which allows the glossy front to reflect the light. It looks excellent and heightens the attention that passersby pay to the lettering.
Look closely, and you will notice that we layered the elements but were still able to maintain the correct spacing. As a result, the new building sign perfectly replicates the company’s online persona.
The Importance of a Visible Building Sign
You have read our posts and know that building signage is critical to the success of a business. Do you know why?
- Visibility. Customers become anxious when they cannot find a place they have never visited before. In some cases, companies have building signs that are in the wrong places, too small, or covered by vegetation. It would have been easy for RPI Repro Parts to fall into this category. However, because the client opted for a bold color play, its signage is perfectly visible despite its site’s challenges.
- Brand-building. Consumers driving past your location may not need your products or services today. However, the continued exposure to your brand message creates recognition. When they do need the products or services or encounter someone else who does, they will remember your name.
- Wayfinding. Clever business owners have gone to great lengths to make signage components landmarks. Some have opted for LED readerboards with funny messages, while others frequently place balloons around their monument signs. No matter your visibility needs, we ensure that the signage you select will be ideal for anyone looking for you. And, depending on the setup, your sign might become a landmark.
Ordering Your 3D Building Sign
Which signage setup is right for you when you require a 3D letter building sign in Elmhurst, IL? Should you select aluminum, acrylic, a composite material, or something else altogether? Discuss your plans with our graphic artist if you are unsure how to incorporate material selection in your brand persona. Of course, if you already know what you want, we will work with your specs directly. Call us today to get the project started.