What stands in the way of a great brand message? Frequently, it is an uninspired setting. Your walls can be the antidote. There is no need to repaint or invest in costly – and dust-catching – decorative displays. Instead, take a closer look at wall graphics and murals in Chicago.
Turn Any Wall into an Eye-Popping Backdrop
The mural takes up the entire wall surface. It could be a city backdrop, a skyline, or a cityscape by night. Pick a setup that ties in with your business, its products, or the services that you offer. Moreover, consider if you want to go for a piece of artwork, such as an architect’s rendering, or for an actual photo.
Next, pick out your color scheme. Here is where your brand message can shine. Go for a black and white look that makes colorful furnishings stand out. Conversely, opt for a full-color setup that transports visitors to your venue to that very location. The murals are ideally suited for retailers, medical offices, and similar settings.
Tie in Your Color Scheme with Brand-Specific Murals as Opposed to Formal Artwork
Some settings do not lend themselves to formal artwork. Instead, they have walls that cry out for murals. However, not any kind of wall covering will do. Envision the depiction of your founders’ likenesses. Add other images as you deem appropriate.
Show off what makes your company different. Maybe it is the out-of-the-box thinking or avant-garde style that endears your services to customers. By integrating your corporate colors into the mix, you foster brand awareness. Another good option is to bring in some of the colors from your overall interior décor.
Wall Graphics Instead of Lobby Signs? Yes!
The typical lobby sign consists of dimensional letters or a logo board. However, a new option is quickly gaining favor in and around Chicago: the wall graphic. More and more business owners now ask us to create a lobby sign that displays the company’s name, logo, and tagline with vinyl. Of course, you do not have to limit your display of this sign to a reception area.
Some companies like to keep the traditional lobby sign in place while featuring a vinyl graphic of it in the conference room or the various office spaces. It looks great in the employee lounge or the training room. In short, introduce and present your company’s signage in areas that you have not thought of before. And since vinyl is inexpensive, you can have your traditional lobby sign and these graphics, too!
Ordering Wall Graphics and Murals in Chicago
Our team routinely works with clients who already have some images on hand. These might be photos or online graphics that the company uses. That said, we can also help you find the right pictures if you do not yet have anything suitable on hand. Next, we help you to envision how the images will change the overall look and feel of your space. Some companies use murals to change the atmosphere of a location overnight. Others want to highlight particular features a little more.
Contact us today to learn more about your options and to get started on your project.